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Wrap your little one in soft luxury with our best-selling Chenille Baby Blanket.

"It's always Happy Hour at the Lake"

In The Very Brave Lion, a little cub talks to his daddy about growing up.

Swiss embroidery with Lily of the Valley and scalloped edge.

By popular demand, Alley is back on the farm.

Our reindeer plush toy is part of our newest Zubels line of doughy soft, super puffy plush toys!

Our Mac the snowman knit doll makes a wonderful gift for Christmas and any child is sure to love him! 

Grab her by the hands then spin her round and round.  She's super soft which makes her a wonderful snuggler!

Zubels Penny the Mermaid 7" Rattle

All of our banks are made from only the highest quality ceramic, known as dolomite, for increased durability.

Meet Simple Bud Bunny, a timeless take on our beloved Buddy Blanket – now with a simpler, more streamlined design.

Tiny Nibble Bunny is more evidence that wonderful things do come in small packages. This bunny rabbit may be tiny, but he will be a huge hit!